My Top 3 Social Media Apps

I get excited about new apps on my iPhone, or I used to until I started my own business.  I still make an effort to check out the new apps available on iTunes, but I’m now interested in what apps can help my business grow and I’ve come across a few recently that are excellent.  I thought I would share some of them with you, and if you want to have a go at installing them and letting me know what you think, even better!


I’ve been using Buffer for a few weeks now, there are three different plans, I have the free plan at the moment.  This offers 10 posts in your Buffer, 1 Twitter account, 1 Facebook account, free browser extensions, free mobile apps and you can use your details.  The other plans offer more posts and other extras, in fact the best plan offers unlimited posts.

Buffer works by scheduling Tweets (or Facebook updates) at optimum times of the day.  So when you install it (either as an add-on for your browser, on your iPhone or a widget on your blog/website) you can click the Buffer icon and the tweet/update will automatically be scheduled to post at the next slot.

I tend to use this more for the weekends, it is set-up to post 4 tweets/posts per day, I  go through my updates I’d like posted over the weekend and very quickly schedule them.  It’s so easy I actually prefer it to Tweetdeck which I use on a daily basis.  You don’t have to mess about with the dates and the times, it’s all done for you.



I have only been using SocialBro for a couple of days but I love it!!  It’s all about stats, and I am a self confessed stat-aholic.  I have installed it as a Chrome add-on and when I open it up it synchronises with my Twitter account.  It tells me everything I could ever want to know about my followers and who I follow.

Just on the front dashboard it shows me New Followers, Recent Unfollows, Influence Stats, Not Following You Back, You Aren’t Following Back, “Low Follow Ratio” Users You Follow, “Low Follow Ratio” Followers, Inactive Friends, Inactive Followers, Famous Friends, Famous Follower’s, Influential Friends, Influential Follower’s, New Friends, Newbie Follower’s, Newbies Friends, Follower’s Bio Tagcloud, Very Active Friends and Friends Bio Tagcloud.

But that’s not all, within the application you can customise what you want to see such as ‘Best Time to Tweet’ or ‘Analyse Your Competitors’ and sooooo much more!  Can you tell I love this app?  You can also link it to Buffer and it will automatically customise the best times to tweet, it suggests you do it once a week so your tweets go out at optimum times.

While writing this blog I also added the Twitter accounts of my clients to SocialBro, being a virtual assistant / social media manager for others it’s going to be a great when I can provide my clients with all these stats and manage their social media more productively.

It would be impossible to try and tell you everything about this wonderful app, so take a look at the SocialBro User Guide.


This app is for the iPad and iPhone, and I’ve had it on my iPhone for some weeks.  When you are overwhelmed with social media this is a great app which consolidates everything into a magazine style format.  You literally flip through page after page of updates, it’s nothing like your Twitter feed, it includes the images so it makes it so much easier to pick out items of interest.  I find that during the evenings when my eyes are getting tired after a day on my laptop, flipping through Flipboard is really easy on the eyes.  As well as the feeds you choose, you also have other content which you might not have come across before, such as cover stories, news and Flipboard picks,  it’s fully customisable.

So there you are, my top 3 apps for social media.  I hope you try some of these out and love them as much as I do and don’t forget to leave a comment and let me know what you think.



  1. Thanks Jo, I’ll have a look at Social Bro. Another good (free) app for your phone is Hootsuite, you can manage multiple social media sites at the same time

  2. Great blog Jo, makes me wish I was a VA now ;-) However, I’d need to understand some of the techie stuff you mention…..I just glaze over in those bits. ;-)

  3. Gwen Thibeaux says:

    Buffer looks pretty slick! There is a plug-in I use that does something similar where it will automatically pull from my posts and tweet them at intervals that I can preset. I will have to compare the two. Thanks for the info on the cool apps.

  4. Great ideas Jo – will definitely check out Flipboard for my iPad. Will also check out the others when I get some free time! I’ve got Tweetdeck on my Android phone and it’s great for pulling in Facebook and Twitter feeds – saves me having to look at different apps and it means I can respond if someone mentions me in FB or tweets about me! :)

    • Having an iPhone/Android is great when you’re out an about so you can respond to mentions etc.. Not sure I could live without it for long. :)

  5. Another good post Jo. I have an Android phone, and use Hootsuite (the app on my phone and also the desktop web service) to manage my twitter account. I do schedule tweets, generally because the ideas all seem to come at once and I don’t want to swamp my followers with too many tweets at one time.
    I also use the LinkedIn app on my phone – useful just to keep up with my network, read posts etc. during those ‘in between’ moments (whilst watching tv, as a car passenger, in waiting rooms etc.).
    Can’t really get excited about much else that I have seen, and still consider my phone screen to be slightly too small and fiddly to do anything serious – such as write considered blog posts. It’s good for quick liking / sharing / tweeting though.

    • Thanks Martin, I particularly like SocialBro as it’s used in your browser, trying to view all the stats it provides on your phone would be difficult. :)

  6. Hi Jo,

    Check out and and for twitter network mapping.

    Some other useful trend and post aggregation tools are:

    Check out my posts on twitter @edh_B or have a look at my website

    Je vous souhaite une bonne journée


  7. j’adore tes gouts!

  8. Thanks for this post, Jo. I have signed up for SocialBro and used it to clean up those I follow: got rid of those who are inactive (ie, have not posted in 30 days or more). It was very interesting to see how many of those accounts then did an auto-unfollow, so they are obviously just building numbers. I will let it settle down for a few days and then run the checks again. It’s nice to have a small, manageable interactive list.

    • Thank you Lesley, really pleased it’s been useful… and thanks for sharing the post on LinkedIn today! :)

  9. Hi Jo,
    I agree with you about Buffer. Even sends me a handy email when my que’s empty. Keeps me from spending all day on Twitter, when I’m supposed to be writing. Might have to give the others a try. On second thought…maybe I should get back to work :)

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