Which Social Network Is Right for You and Your Business?

social media

December’s here and that means you should be focussing on one thing: your social media strategy for 2015, of course! Okay, so there’s the small matter of Christmas to get out of the way first, but that shouldn’t stop you from thinking about where your social media marketing efforts are going to be focussed next year. But with so many social media platforms available, how can you be sure which one is right for your business? Facebook is the largest, Twitter is the timeliest and Google+ (whether you believe it or not) is thought to have an impact on search rankings. Then there’s Pinterest, LinkedIn, Instagram and Tumblr to consider. And you should really consider them; especially, for example, as Tumblr has just … [Read more...]

Welcome to the World of Spokal

spokal1

Last week, I gave you an insight into my top 5 productivity tools. Whittling that list down to the final 5 was actually quite difficult and I’ll tell you why… When I started planning the post, I soon realised just how many tools and applications I use on a day-to-day basis! In fact, it could have quite easily been “My Top 10” or “My Top 15” but I felt that that would detract somewhat from the overall impact and meaning of the list. That said, there was one other application that nearly made the list but didn’t – and there’s a reason for that. You see, when I was composing the other post, I was in two minds about whether to include Spokal or not. In the end I chose not to, but promised myself that I would … [Read more...]

My Top 5 Productivity Tools Revealed

Hootsuite

In my role as a virtual assistant, I’m constantly looking for ways to boost productivity – both for myself and for my clients. And while productivity is hugely influenced by psychological factors, such as mindset, mood and motivation to name but a few, there is also a plethora of tools available to help us be the most productive versions of ourselves. But using tools to boost productivity isn’t new and it’s certainly not revolutionary. After all, we’ve been using tools to make our lives easier and increase our efficiency since the Stone Age. Therefore, it stands to reason that the ubiquity of the internet would lead to the development of countless productivity tools. On a day-to-day basis I use loads of … [Read more...]

Social Media Suggestions

© magann - Fotolia.com

Sometimes it only takes a few updates per day to keep your name/brand/company in the minds of your followers/fans.  You only need put aside a little time each day, or even every other day to keep the interaction going with your potential clients/customers.  I promise you it will be worth it! Here are some suggestions about what sort of updates you could post on social networks such as Facebook, Twitter, or LinkedIn: Quotes related to your field of work - you can easily Google these and keep a list of them handy to copy and paste into an update Questions - people love to answer questions Interesting articles aimed at your customers - e.g. authors could aim their articles at readers in their genre Tips - a … [Read more...]

Paid Facebook Likes Anyone?

Paid Facebook Likes Anyone?

I always knew in the back of my mind that some people/businesses paid for Facebook likes and Twitter followers, and possibly for other social networks too. But it's only really been on my radar recently when I started using the website Fiverr for a client, and also looking closer at the freelancer site PeoplePerHour which I have used quite a bit recently for various freelancer needs. You only have to look at the data While looking at a Facebook page yesterday, of someone I actually know, I noticed a huge increase in likes, and also the 'people talking about' was massive. Only the week before the likes had been reasonably low. Here are some stats and a screenshot of what anyone can see on any Facebook … [Read more...]